Sweaty Betty is a global fitness fashion brand specialising in women's activewear. In Spring 2017 the British retailer teamed up with Sang Bleu for a limited edition capsule collection. Sang Bleu created exclusive tattoo motifs for the range, inspired by the sacred geometry used to create Islamic designs in the riads of Marrakech. Sweaty Betty commissioned exclusive designs from the studio to use as prints and embroidery applications throughout the collection with a directional geometric aesthetic.